Faculty Directory

Xiaojie Li

Assistant Professor

Photo of Xiaojie Li

Xiaojie Li

Contact

Email: xiaojie.li@bc.edu

Education

  • BA and BS, md传媒国产剧 College
  • MSc, London School of Economics and Political Science
  • Ph.D., University of Rochester

Research Interests

Platform Economy; Digital Economy; and Influencer Marketing

Expertise

  • Big Data Analytics
  • Consumer Behavior and Pricing
  • Ecommerce and Digital Business
  • Marketing Science

Google Scholar Page

Curriculum Vitae

Department

Marketing

Biography

Xiaojie Li鈥檚 research interests lie in the platform economy, including both digital and traditional offline platforms. Using structural modeling, causal inference, and machine learning, his current work focuses on how platforms can leverage synergies either through spillover effects or through the addition of new market participants to improve platform designs. He received his Ph.D. from the University of Rochester, MSc from the London School of Economics and Political Science, and BS and BA from md传媒国产剧 College.

Awards, Appointments, and Honors

  • 2023 Doctoral Consortium Fellow, AMA-Sheth Foundation
  • 2023 Doctoral Consortium Fellow, ISMS
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